This chapter sheds light on the ways in which institutional research (IR) professionals can be involved in the development and/or modification of high-quality academic programs. Suggestions from authors within this volume for how IR can assist in accomplishing these goals will be integrated and organized in alignment with Terenzini's (1993) three…

Understanding one's competitive stance in a globally competitive environment provides the requisite awareness to maintain both competitive edge and institutional responsiveness. In this chapter, three case studies are presented to provide examples of ways in which strategic scanning can enhance the academic program development process and how…

Faculty and staff at Indiana University-Purdue University Indianapolis (IUPUI) have developed several tools to assess campus civic engagement initiatives. This chapter describes the IUPUI Faculty Survey and the Civic-Minded Graduate Scale, and reports on findings from campus-based assessment and research.

In its most basic form, strategic planning is a process of anticipating change, identifying new opportunities, and executing strategy. The use of mixed methods, blending quantitative and qualitative analytical techniques and data, in the process of assembling a strategic plan can help to ensure a successful outcome. In this article, the author…

The community college environment is complex and dynamic, requiring constant monitoring. To ensure that workforce education, a core component of community colleges' missions, remains aligned with colleges' environments, responsive to employers' needs, suited to students' interests and abilities, and current in content and technology, it is…

The roles of incentives in academic decision making are examined, potential uses of incentives in academic decision making are suggested, and research projects that promise to increase the understanding of desirable uses of incentives in academic planning are proposed. (Author/MLW)

Review of literature concerning the use of program review in higher education lists sources discussing the review process, focusing on the links between program review and other institutional processes, and addressing application of program review principles and practices to different higher education settings. Critical factors for successful use…

Information sources useful to newcomers in academic marketing are suggested. Citations focus on market research techniques, marketing strategies, and approaches to enrollment management. (MSE)

In both purpose and practice, general education in American higher education has experienced several recurring debates and national revivals. In a world with constantly evolving technology, students need a strong general education to be flexible and adaptable to the changes of the world. General education is an important component and requirement…

A case study of Arapahoe Community College's marketing research approach to program planning illustrates a range of techniques for heightening alertness to new markets, exploring rising opportunities, and sometimes, quantifying the attractiveness of alternatives. (Author/MSE)

Successful outcomes assessment programs have many common characteristics. Institutional researchers should examine these signs of success and use them as guides for developing their own campus programs. (Author/MSE)

Sources of information on the topic of academic planning are presented. (Author/MLW)

The evolution of the student tracking system at Amarillo College, a Texas community college, is chronicled for three stages: (1) early efforts; (2) participation in the development of a consortium-based longitudinal student tracking project beginning in 1986; and (3) more recent developments. Tools and techniques used at each stage are discussed…

The purpose of this research is to discuss development of the Logistical Tracking System (LTS)1 and evaluate the changes in processes and procedures at the University of Texas-Dallas (UT-Dallas) that were due to implementation of a new type of technology. The chapter elaborates on the positive and negative aspects of designing and constructing a…

A discussion of new technologies and strategies for monitoring college student progress identifies four stages of developing information systems: (1) problem definition and systems specification; (2) data extraction and synthesis; (3) data analysis; and (4) dissemination. Some trends in use of data sources, analysis types, tracking capabilities,…