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Ullman, Char – Discourse: Studies in the Cultural Politics of Education, 2012
This article explores the ways in which Mexican transmigrants in the USA discursively construct national identities in relation to the mediated message of a television advertisement for an English-language self-study program marketed to Spanish speakers, called "Ingles Sin Barreras." Using narrative analysis of the advertisement and…
Descriptors: Focus Groups, Ideology, Discourse Analysis, English (Second Language)