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Marsden, Michael T.; Marsden, Madonna P. – Illinois Schools Journal, 1978
Because of their effectiveness, as well as their accessiblity as points of reference, TV commercials can provide excellent bridges in teaching concepts of good, effective writing. Specificity through metaphor is only one of the many basic writing course topics that can be effectively illustrated through TV commercials. (Author/EB)
Descriptors: Audiovisual Aids, Creative Writing, Descriptive Writing, Elementary Secondary Education