This paper aims at exploring the different modes of persuasion used in English and Arabic advertisements that mainly address women. The research adopted a qualitative research design with the content analysis approach to prepare a study based on the modes like rhetoric, discourse analysis and persuasion strategies. The study hypothesized that…

In this paper, the BBC's stance on English language use is investigated by analysing its language guidelines provided in the 2003 BBC "News Styleguide." Before the analysis is tackled, a brief discussion of the use of language and style guides in the media is given to illustrate its complexities and effects on news providers. In order to…

Spoken English has a stress-alternating rhythm that is not marked in its orthography. In two experiments, the authors evaluated whether stylistic alterations to print that marked stress pulses fostered the rendering of rhythm (experiment 1) and stress (experiment 2) during silent reading. In experiment 1, silent readers rated the helpfulness of…

This article discusses and compares how Chinese and English postgraduate students manage a harmonious relationship with university instructors by managing rapport and doing relational work in their academic request emails. The rapport-management strategies were explored and then further evaluated in relation to the taxonomies of relational work…

Previous research within the field of argumentation has established that argumentation plays an important role in a variety of professions. Written argumentation has been extensively explored and investigated to examine its various aspects, including argument structures and schemes, argumentative strength, the role of audience, the evaluation of…

The aim of the study was to demonstrate the style of text language used by Finnish pre-teen texters (n = 65) and determine how their text language related to their traditional literacy skills, and compare descriptively these results with earlier results from work with young English texters. Three kinds of text messages (natural texts, elicited…

Explores the general features and some unique usages of West African English, Caribbean English, and Indian English. (EL)

Discusses the meaning and origins of the word "argot," its cryptic character, and its function in a closed social group, focusing on a comparative description of the French and Anglo-American vocabulary of the underworld and the police. Comments on shared traits and provides an insight into the differences. (MES)

Examines the less obvious differences between British and American English in regard to semantics and grammar. A comparison is made, to see how American and British styles differ for public notice, in an experiment in which speakers of American English were asked to paraphrase notices from a British public utility office. (Author/OD)

Discusses the development and progress of an international corpus of English (ICE) containing a regional corpora sampling of the standard varieties of English in countries where it is a first language, and the national varieties in countries where it is an official additional language. (GLR)

Reports on two studies of the similarities and differences in communicative style between Japanese- and English-speaking parents. Findings reveal that Japanese mothers pay considerable attention to their children's narratives and facilitate frequent turn exchanges, whereas English-speaking mothers allow their children to take long monologic turns…

Receding languages in contact with an expanding language are susceptible to various forms of transfer, including covert transfer or negative borrowing, the elimination of features not shared by the expanding language. Retention of two Scottish Gaelic grammatical features with English parallels and of two grammatical features without English…

Some aspects of the field of lexicology in general, and of English lexicology in particular, are examined in light of current linguistic theory. Definitions of lexicology, its role in linguistics, the concept and nature of lexical competence, the relationship of grammar and lexicon, and the process of lexicalization are reviewed. Conversion and…

A study of the writing processes of ten fifth-grade French immersion students examined 22 features of their writing in both English and French. Differences across languages occurred in eight features, and students displayed a wide range of writing process behaviors in both languages. (Author/MSE)

The study of registers in language is the study of language as it varies according to "use." The situation in which language is used imposes certain constraints on the structure and lexical ingredients of the language. In this report, the author investigates the use of verbs in two different registers in English. The frequency of verbs in both…