Four alternative foreign language curricula for college students are described. A course in business French may appeal to students who want their foreign language study to be marketable to prospective employers. The instructor in such a course will find his/her chief task to be the collection of suitable materials; a variety of suggestions from…

Links success of future international trade between U.S. and French-speaking world to a broader knowledge of economic systems and cultures of Quebec, Belgium, Switzerland, North and West Africa. More than just developing language competence, American students in business French need curriculum giving more exposure to diversity of cultures and…

The French department, commonly viewed by chairmen and faculty as the conveyor of culture, is admonished to revamp its curriculum and attempt to embrace a broader, more humane understanding of the nature of culture. With the traditional, belletristic, college French curriculum having been rejected in favor of programs based on "cogency, cohesion,…