Investigates whether memory for an advertisement is related to the medium in which the ad was viewed. Exposes undergraduate students to either a print newspaper front page or an online version of the same content. Finds that print subjects remembered significantly more ad material than online subjects. (RS)

Describes the differences in organization between print and electronic documents, methods of providing structure in hypertext, and their implications for technical communicators, designers, and instructors. Notes that web designers may need to consider rhetorical issues differently when creating hypertext documents than they would when composing…

Explores the centrality of genre to print-driven literacy teaching and learning. Discusses the disjunction for many people between the print and digital or media texts they read and write. Contends there is a need for genre-focused theories and practices of literacy education that explicitly attend to the characteristics of digital texts. (PM)

Suggests the electronic classroom provides a space for applying feminist ideas to a theorization of hypertext. Explores the potential for hypertext to interrogate dominant ideologies and to produce alternative knowledge. Uses feminist activist art as a model, and takes advantage of the way hypertext enables combination the best of both modern and…

This paper examines issues related to how providers and consumers can make the best use of electronic information, focusing on the humanities. Topics include: new technology or old; electronic text and data formats; Standard Generalized Markup Language (SGML); text encoding initiative; encoded archival description (EAD); other applications of…

Theorizes that three features of electronic texts have changed writing and writing instruction: the creation of a seamless flow of text, word publishing as a rhetorical act, and hypertextual writing and thinking. Discusses implications for how teachers read, respond to, and evaluate student writing. Stresses importance of linking writing…

A study investigated the effects of inserting questions in a computer-mediated text that required readers to review relevant portions of the text when a question was answered incorrectly. Undergraduate students (n=36) served as their own controls while reading a scientific text under 3 treatment conditions that varied as to the consequences of an…

Designed to be a "road map," this guide introduces an approach to producing "electronic reports," documents that fuse computer-based methods with traditional research techniques. The guide emphasizes four stages--planning, inquiry, analysis, and expression. The chapter on planning discusses defining objectives, flowcharting,…

This study of 72 undergraduates examined whether theories of learning from text may be extended to hypertext and the effectiveness of hypertext on learning. Participants worked with either a highly structured, unstructured, or linear hypertext system. Results indicated that less structured systems promoted more active processing and a deeper level…