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Adams, Marlene E.	1
Bullock, Johanna	1
Crawford, Thomas S.	1
Forsythe, Ralph A.	1

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Advertising and Business Management: Journalism, English.

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Adams, Marlene E.; Bullock, Johanna – 1971

A course to train students in proper handling of school accounts--contracts, bookkeeping, business letters, the significance of school audit--is presented. Selling advertising and developing ideas of a profit and/or publicity-oriented nature are also covered. Course objectives include the following: (1) The student will explain the purpose of a…

Descriptors: Accounting, Behavioral Objectives, Business Education, Course Content

The Development of a Model Exemplifying Business Services Objectives and Their Performance Indicators in Educational Program Budgeting. Final Report.

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Forsythe, Ralph A.; Crawford, Thomas S. – 1971

This study developed (1) exemplary behavioral objectives and performance indicators for the business component of a school district and (2) a model to aid practitioners in stating the behavioral objectives and performance indicators of a school district's business function. A jury, whose members had a working knowledge of PPBS, school business…

Descriptors: Behavioral Objectives, Budgeting, Business, Educational Objectives