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Burns, Michael E.; Farris, Kristen L.; Paz, Mark; Dyhre, Sean – Basic Communication Course Annual, 2021
The current study investigates the use of the reasoned action model (Fishbein & Ajzen, 2010) as an assessment tool for the basic communication course. Specifically, this study examines how attitude towards behaviors, subjective norms, and perceived behavioral control influence students' behavioral intentions to use communication behaviors…
Descriptors: Introductory Courses, Course Evaluation, Models, Student Behavior