Colleges are increasingly interested in identifying the factors that maximize their enrollment. These factors allow enrollment management administrators to identify the applicants who have higher tendency to enroll at their institutions and accordingly to better allocate their money rewards (i.e., scholarship and financial aid). In this paper we…

Student retention has garnered increased attentions in higher education. Drawing from various theoretical perspectives, researchers have developed multiple theoretical models to explain or predict student retention. Most models, however, were intended for traditional aged, full-time students at 4-year colleges or universities. The rapid growth of…

This study examines the differential effects on student subgroups of using the ACT® College Readiness Assessment Composite (ACTC) score and high school grade point average (HSGPA) for making admission decisions. The subgroup characteristics investigated include race/ethnicity, gender, and income. For each student subgroup, we examine the effect of…