Individuals learn in different ways using several learning styles, but lecturers may not always share material and learning experiences that match students' learning preferences. Mismatches between learning and teaching styles can lead to disappointment with students are taking, and lead to underperformance among them. The aim of this study is to…

This study tested two cognitive models, learning styles and dual coding, which make contradictory predictions about how learners process and retain visual and auditory information. Learning styles-based instructional practices are common in educational environments despite a questionable research base, while the use of dual coding is less…

Students' learning styles play an important role in their success in the classroom and beyond. This study explores the learning styles of business students so that professors can better understand the instructional methods that are most beneficial for their students. A survey of 205 business students in an introductory accounting course revealed…

A questionnaire to assess verbal and visual learning styles was developed based on the Verbalizer-Visualizer Questionnaire and analyzed, using a total of 477 college students in three studies. The three scales developed had adequate reliability and construct validity. The verbal learning style was most strongly correlated with verbal ability, but…