Publication Date
| In 2025 | 0 |
| Since 2024 | 0 |
| Since 2021 (last 5 years) | 0 |
| Since 2016 (last 10 years) | 1 |
| Since 2006 (last 20 years) | 1 |
Descriptor
| Academic Persistence | 1 |
| Case Studies | 1 |
| Class Rank | 1 |
| College Entrance Examinations | 1 |
| Correlation | 1 |
| Ethnicity | 1 |
| Gender Differences | 1 |
| Grade Point Average | 1 |
| Graduation Rate | 1 |
| High Schools | 1 |
| Higher Education | 1 |
| More ▼ | |
Source
| ProQuest LLC | 1 |
Author
| Lange, Tyana | 1 |
Publication Type
| Dissertations/Theses -… | 1 |
Education Level
| High Schools | 1 |
| Higher Education | 1 |
| Postsecondary Education | 1 |
| Secondary Education | 1 |
Audience
Location
| Pennsylvania | 1 |
Laws, Policies, & Programs
Assessments and Surveys
| SAT (College Admission Test) | 1 |
What Works Clearinghouse Rating
Direct linkLange, Tyana – ProQuest LLC, 2016
Institutions of higher education (IHEs) are competing to recruit students in a crowded market with the number of colleges on the increase and the number of high school seniors declining. IHEs are looking for effective ways to recruit students and increase retention and graduation rates. Relationship marketing (RM) is an approach from business that…
Descriptors: Role, Marketing, Higher Education, Student Recruitment
