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Direct linkWang, Sy-Chyi; Peck, Kyle L.; Chern, Jin-Yuan – International Journal of Technology and Design Education, 2010
This study is aimed to obtain a better understanding of difference in time of day as a factor influencing creativity performance between design and management programs students. Two hundred and ninety-seven college students, consisting of 154 design majors and 143 management majors at a university, participated in this study. Two idea generation…
Descriptors: Majors (Students), Creativity, Verbal Tests, Program Effectiveness
