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Direct linkAngulo, Fernando; Pergelova, Albena; Rialp, Josep – Journal of Marketing for Higher Education, 2010
Market segmentation is an important topic for higher education administrators and researchers. For segmenting the higher education market, we have to understand what factors are important for high school students in selecting a university. Extant literature has probed the importance of rational factors such as teaching staff, campus facilities,…
Descriptors: Foreign Countries, Higher Education, Marketing, Subcultures
Download full textNational Survey of Student Engagement, 2010
The National Survey of Student Engagement (NSSE) documents dimensions of quality in undergraduate education and provides information and assistance to colleges, universities, and other organizations to improve student learning. Its primary activity is annually surveying college students to assess the extent to which they engage in educational…
Descriptors: Learner Engagement, National Surveys, Student Surveys, Undergraduate Students
Peer reviewedSaayman, Rikus – Physics Education, 1991
Discusses the structure and results of a university physics entry examination that measures students' expertise with mathematical tools and formal logic operations required for the study of college physics. Indicates that the examination adequately serves incoming students: to evaluate academic potential; to emphasize specific deficiencies; and to…
Descriptors: Academic Ability, Aptitude Tests, College Science, Foreign Countries
