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Integrating the Core Business Curriculum: An Experience-Based Solution.

Michaelsen, Larry K. – Selections, 1999

The University of Oklahoma's Price College of Business has implemented an integrated core curriculum that relies on engaging students in business-world experiences to provide a conceptual basis for integration of a wide range of concepts. Experience is gained through two projects--creation and management of a start-up company (funded by a loan)…

Descriptors: Business Administration Education, Curriculum Design, Experiential Learning, Field Experience Programs

Another Edsel: The Collective Misperception of the Demand for the Certification of MA Sociologists.

Peer reviewed

Schutt, Russell K.; Costner, Herbert L. – American Sociologist, 1992

Describes the failed effort to establish certification procedures for an Applied Social Research Specialist, a sociologist who would work in research-related positions. Compares the program to the Ford Motor Company's development of the Edsel. Discusses reasons why the application estimates were wrong. (CFR)

Descriptors: Educational History, Experiential Learning, Graduate Study, Higher Education