Effective use of technololgy in schools depends upon practitioners applying new experiences to classroom and other contexts. During learning, staff identify problem areas and improve roles. A district should use technology strategically to solve management problems. Student learning is enhanced by strategic applications. (CJH)

Examines how the aquarium has attempted to move from a transfer view of knowledge to a constructivist approach in its most popular general public program--the killer whale presentation. The process of change that staff underwent is similar to conceptual change processes among learners of science. Describes constructivist strategies of conceptual…