"Advances in Accounting Education" is a refereed, academic research publication whose purpose is to help meet the needs of faculty members and administrators who are interested in ways to improve teaching, learning and curriculum development in the accounting area at the college and university level. We publish thoughtful, well-developed…

The structure and functions of college development committees are discussed. The development committee of a board of trustees, also known as "the institutional advancement" committee, is responsible for ensuring the operation of the fund-raising program. Whether the development committee works through a foundation or directly for the…

Reorganization of the information systems at Indiana University is chronicled and the role of computing services in linking all parts of the institution in support of both education and administration is discussed. Involvement of planning and policy groups in developing directions and initiatives is also outlined. (MSE)

A discussion of successful leadership in meetings looks at differing philosophies about the role of the group leader, the different roles assumed by group members, minimal responsibilities that the leader must fulfill, and specific suggestions for maintaining the group's interest during the meeting. (MSE)

Issues discussed among college and university chief information officers (CIOs) in their constituent group at the 1995 CAUSE national conference are reviewed, including future challenges in information resource management, development of new partnership types, the administrator's role in a rapidly changing environment, and effective administrative…

A discussion of focus groups in college marketing planning looks at the applicability of the approach, describes important considerations in focus group research, and provides step-by-step guidelines for conducting such groups. The technique's advantages are illustrated in an actual case in which the approach saved valuable institutional…

The organizational model was designed to allow faculty members in a large academic department to participate in decisions concerning courses, curriculum, and programs. Rather than encouraging faculty to work independently on teaching and committee assignments, the model promotes the sharing of information, teamwork, and interdepartmental…

A survey of 791 college admissions officers investigated the use and perceived effectiveness of 15 marketing techniques: publicity; target marketing; market segmentation; advertising; program development; market positioning; market research; access; marketing plan; pricing; marketing committee; advertising research; consultants; marketing audit;…

Reasons and techniques for encouraging planned giving among baby-boomers are outlined, and one approach is detailed. This involves recruiting a volunteer financial services team of alumni to host financial presentations for fellow alumni in their local areas, and developing a newsletter for the target alumni population. The fund-raising program at…

A college or university governing board's development committee (or foundation board in a public institution) has both oversight of and broad responsibility for institutional fund-raising activities. Committee members have an additional role that colleagues on other committees do not--active participation in fund-raising. The committee sets goals,…

A survey of almost 150 colleges and universities found many are beginning to use integrated marketing approaches. Institutions report the most significant increases in all targeted areas (annual fund, applicant pool, enrollment yield) when their integrated marketing programs have the support of an alumni or trustee committee. Other findings…

Six school-based improvement programs distributed throughout the United States were studied in order to determine how effective these plans have been and what factors help or hinder them. The programs studied shared three central features: 1) focus on the school as a whole; 2) involvement of teachers in designing improvements; and 3) incorporation…

This handbook assists vocational education personnel in planning, organizing, and implementing cooperative education activities. The handbook provides a basis for teachers, supervisors, and administrators in making decisions and standardizing cooperative education activities throughout Kentucky. The handbook's 11 sections are as follows: (1)…

This guide is designed to provide vocational education, single parent/displaced homemaker program directors, and other interested persons with information to help them support, establish, and conduct programs for single parents or displaced homemakers in the nine vocational education planning regions of Utah. It includes definitions and staff…

This guide is intended to give workforce investment boards (WIBs) a practical framework for overseeing the performance of one-stop career centers. The introduction presents background information on a proposed quality assurance framework and the guide's format and development. The first two sections explain the importance of quality assurance to…