This guide is intended to help bridge the gap between the goal of fitting individuals for gainful and satisfying employment and the realities of the labor market which must provide that employment. It provides occupational program planners with simple suggestions on how to incorporate pertinent information into the planning process at minimal cost…

Review of literature concerning the use of program review in higher education lists sources discussing the review process, focusing on the links between program review and other institutional processes, and addressing application of program review principles and practices to different higher education settings. Critical factors for successful use…

The article proposes that the key to tracking and evaluating the academic progress of college students, particularly at complex institutions, is development of a longitudinal tracking system with flexibility to support a diverse community of users and applications. Considerations for efficient maintenance and effective use of such a system are…

Use of student focus groups to help shape college and university student recruitment efforts is examined, illustrated with the experiences of a variety of institutions. Benefits and limitations of the approach are noted, specific techniques for maximizing the groups' effectiveness are suggested, and uses of the resulting information are discussed.…

College public relations officers are urged to incorporate regular and systematic evaluation into program administration. The process of planning public relations activities would include qualitative research to identify issues; audience-specific surveys to gauge attitudes; action to accomplish objectives; and measurement of that action's…

In the context of findings from the recent nationwide studies and reports on the status of education, this paper focuses on the program assessment, instructional planning, and resource allocation efforts of the Rochester (New York) School District. The first phase, the Rochester Assessment Project, began with informal meetings between the…

This report presents nine steps, followed by work plans, for administrators when implementing a dropout prevention initiative. These nine steps are: (1) conduct a needs assessment to establish a database that identifies students who leave school early; (2) draft descriptors that identify elementary students who are at risk of dropping out later;…