Community colleges serve more students than any other institutional type in the United States, and internationalization is an inherent component of community colleges that advances student knowledge, facilitates student success, and serves the needs of local communities. As most community college students do not enroll in four-year institutions,…

The experience of a small liberal arts college in repackaging and remarketing the entire institution to boost continuing education enrollment is described. The marketing team followed current theories, establishing the division as a self-generating unit with a small annual operating surplus. Proceeds are reinvested for periods of low enrollment.…

A telephone registration system for first year students implemented at Alma College (Michigan), involves having freshmen confer with advisors during orientation week, then having the registrar's office contact the advisors. Despite limitations, the low-tech solution works well at extremely low cost. (MSE)

Without an institutional research office to look at recruitment and retention programs, DePauw University (Indiana) relies heavily on institutional trend data and comparative information to assess the effectiveness of three initiatives: recruitment of large numbers of minority students, strategic use of financial aid, and use of market…

A Public Health Service's demonstration project brought together four historically black colleges and universities, public funding, and professional research administrator expertise to determine the impact of establishing a campus-sponsored research office. The program was found successful and may be useful for other small and midsized…

A survey of alumnae of three Catholic liberal arts colleges investigated applicability of a theoretical model proposing that selected demographic, background, and opinion variables would affect alumnae giving. Results indicate that most of the demographic/background variables studied had only weak to moderate correlation with giving patterns.…