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Durante, Angela – Currents, 1988
Public relations offices are playing a major role in management by providing more forecasts and analysis. A checklist is provided to help public relations offices evaluate their contribution to management. The list is designed to point out weak and strong points. (MLW)
Descriptors: Check Lists, College Administration, Higher Education, Institutional Advancement
Hollister, Peter – Currents, 1985
A public relations audit can show how efforts measure up, whether they are parents programs, media relations, or faculty/staff communication. A sample inventory form is included. (MLW)
Descriptors: Higher Education, Institutional Advancement, Program Administration, Program Effectiveness
Padgett, Raven – Education Digest: Essential Readings Condensed for Quick Review, 2006
It is no secret that strong parental involvement is essential for school success. Yet, it is still a challenge to get parents more involved in their children's education. According to the most recent MetLife Survey of the American Teacher, teachers and principals agree on the importance of parental involvement--71% of principals and 59% of…
Descriptors: Public Relations, Parent School Relationship, Family Involvement, Academic Achievement

Smith, Regina A. – Journal of the Society of Research Administrators, 1989
The activities of National Institutes of Health personnel and peer reviewers in preparation for and during a visit to a proposed research project site are outlined. Steps for the requesting agency to take before, during, and after the visit, to present itself in the best possible light, are suggested. (Author/MSE)
Descriptors: Evaluation Criteria, Evaluation Methods, Higher Education, Peer Evaluation
Reitan, Cheryl – Currents, 1998
Colleges and universities should critically review their publications periodically to save money and also as a way to present a more cohesive institutional identity. Ten recommendations are made for conducting a productive publications audit; they include choosing an evaluation method, selecting participants, making the experience pleasant, and…
Descriptors: College Administration, Comparative Analysis, Evaluation Methods, Higher Education
Cuninggim, Merrimon – Association of Governing Boards of Universities and Colleges, 1985
The structure and purposes of college and university advisory committees are discussed. An advisory or visiting committee is a voluntary extralegal group of advisors and/or supporters that provide aid in various ways to an educational institution, professional school, department, or major academic division. Advisory committees may be elected by…
Descriptors: Advisory Committees, College Administration, Fund Raising, Higher Education
Williams, Roger L. – Currents, 1992
A coherent, comprehensive communication plan to support college fund raising includes setting goals and objectives, determining target audiences, defining campaign themes, tying the plan to a campaign timetable and geographic priorities, determining the most effective tactics for delivering campaign messages, resolving cost questions, and…
Descriptors: Costs, Fund Raising, Geographic Distribution, Goal Orientation
Christensen, Douglas D. – 1984
This manual covers the fundamentals of managing student activities, including program management, budget guidelines and cost-cutting methods, and ways to gain support for the student activities program. General advice is provided in the opening section on initial assessment of program options, setting priorities, and resource allocation. The…
Descriptors: Athletics, Budgeting, Clubs, Educational Planning
Kelly, Kathleen S. – Currents, 1998
A public relations model provided the basis for the five-step ROPES college fund-raising model: (1) research on the institution, the funding opportunity, and the publics targeted; (2) objective setting for both office output and program impact; (3) programming to meet those objectives; (4) evaluation of the effectiveness, not just efficiency, of…
Descriptors: Donors, Fund Raising, Goal Orientation, Higher Education

Thelin, John R.; Wiseman, Lawrence L. – New Directions for Institutional Research, 1992
Historically, statistics have been important in intercollegiate sports. At first, the data were kept as game statistics, but more recently they have been used for institutional research, accountability, compliance with regulations, and public relations. (MSE)
Descriptors: College Athletics, Compliance (Legal), Data Collection, Educational Trends
Scalzo, Teresa – Currents, 1993
College alumni associations are using a variety of approaches to improve alumni participation. Surveying alumni for needs and preferences can be fruitful. Program ideas include career planning, parent programs, community service, student relations activities, and high school recruitment. Qualitative and quantitative evaluation is crucial to…
Descriptors: Alumni Associations, Career Planning, Graduate Surveys, Higher Education
Lipton, Gladys C. – 1992
The guide is designed to help elementary school administrators and school communities in making decisions about FLES (foreign language in the elementary school) program design and implementation. An introductory chapter provides definitions of relevant program types (FLES, exploratory/FLEX, and immersion). The second chapter reviews the current…
Descriptors: Administrator Role, Educational Research, Elementary Education, FLES
National Child Labor Committee, New York, NY. – 1984
This second volume of a two-volume manual provides a structure for the analysis of the design of cooperative education and the implementation of the design in terms of the 49 key elements of cooperative education. It is intended for use by persons responsible for cooperative education at state and local levels. Volume II is the heart of the…
Descriptors: Community Support, Cooperative Education, Educational Objectives, Program Design
Simpson, Kristen – Currents, 1998
In an interview, the managing editor of a major publication in higher education explains what the media want to know about such issues as college and program rankings, affirmative action, college costs, crime on campus, and how colleges can communicate their positions better, make their messages more coherent, and influence the opinions of both…
Descriptors: Affirmative Action, College Environment, Comparative Analysis, Crime
Galbraith, Michael W.; And Others – 1997
This book provides a practical orientation as well as a conceptual framework for understanding the administrative process by examining the primary elements, functions, and processes involved with effective administration of adult, community, and continuing education agencies and organizations. The book is organized in nine chapters. Chapter 1…
Descriptors: Adult Educators, Adult Programs, Budgeting, Community Education