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ERIC Number: ED323901
Record Type: Non-Journal
Publication Date: 1989-Nov
Pages: 38
Abstractor: N/A
ISBN: N/A
ISSN: N/A
EISSN: N/A
Available Date: N/A
Long-Range Planning in a University Setting: A Case Study.
Broome, Benjamin J.; And Others
A case study is presented that used the methods of Generic Design Science to conduct strategic planning for the Department of Communication at George Mason University, Fairfax, Virginia. Applied in the context of an academic environment, the methods yielded a comprehensive management and planning design for focusing administration and faculty efforts over a 3-year period. The products of the design work include: (1) an intent structure of objectives; (2) alternative options for accomplishing the objectives; (3) a 3-year departmental plan; and (4) a mission statement. In the judgment of the departmental chair, the approach has been of benefit to the department in establishing a standard for continuous planning and design. Equally important, the faculty has identified priorities to guide the development of curriculum, research, and allocation of resources. A mission statement, the structural model, and an options profile are included. Contains nine references. (Author/GLR)
Publication Type: Speeches/Meeting Papers; Reports - Evaluative
Education Level: N/A
Audience: Administrators; Practitioners
Language: English
Sponsor: N/A
Authoring Institution: N/A
Grant or Contract Numbers: N/A
Author Affiliations: N/A