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Myers, Donald G. – Currents, 1993
The University of Pennsylvania's major gift officers have specific goals for interaction with donor prospects, including proportions of time spent in cultivation, solicitation, and stewardship. Guidelines are based on staff experience, nature of the prospect pool, faculty support, campaign stage, volunteer management, administrative support,…
Descriptors: Behavioral Objectives, Case Studies, Donors, Fund Raising
Ziegler, Ed – Currents, 1993
Guidelines for college publications professionals seeking to improve their productivity include these: set priorities; consider the consequences of each project; spend minimal time on trivial tasks; focus on your goal; identify the slowest task, which may limit a project's effectiveness; make appointments; avoid taking work home; and schedule…
Descriptors: College Administration, Efficiency, Goal Orientation, Higher Education