Designed in response to the need for public relations education to produce well-trained, culturally sensitive practitioners for the workforce and the marketplace, an innovative semester-length course was launched in fall 1990 at Florida International University to enable public relations graduate and undergraduate students to explore the…

Expressing a communication perspective on teaching public relations, this booklet is designed for instructors of public relations courses. The introduction to the booklet establishes the theoretical grounding of this investigation, namely, the mutual relationship between public relations and communication. The first section explicates the…

Describes how two objectives--enhancing public relations thinking and producing an attractive showpiece of writing talent for the student--form the basis of a course in public relations at the University of Florida. (HOD)

Describes a public relations course that teaches students how to analyze a communications problem and plan and implement a program to solve that problem based on sound managerial strategy. (HOD)

An instructional approach used in a civil engineering curriculum at Queens University of Belfast (Northern Ireland) incorporates development of communication skills into active learning assignments. A "learning from disasters" exercise and two mock public inquiries illustrate the use and benefits of the technique. (Author/MSE)

This manual and curriculum guide describe the steps in the development of a workplace English program for hotel housekeepers, offers methods for needs assessment, outlines a curriculum, provides reproducible hands-on classroom activities designed to practice the concepts of the curriculum and to trigger teachers' imaginations, and offers general…

This 2+2 articulated curriculum for the occupation of forest technician includes the following: program results and benefits; job description--forest technician; curriculum objective; duty and task listings for forest technician; recommended secondary and postsecondary course options flowchart; recommended student prerequisites; basic outlines for…

This guide is designed to serve as a resource document for business educators that can be adapted to reflect the individual needs of schools and communities. It is intended to assist them as they assume a major role in providing information about the program to guidance counselors, school administrators, teachers, parents, representatives from the…