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Topor, Robert, Ed. – 1992
This book gathers articles on marketing higher education that first appeared in a newsletter on that topic. Chapter 1, "Marketing and You!" contains two articles on the importance of the person interested in advancing the institution through marketing. The second chapter, "Building Blocks," offers important ideas including a…
Descriptors: Bureaucracy, Creativity, Employee Attitudes, Fund Raising
Schwarz, Sharon M.; Schellenberg, Richard P. – 1992
Ninety-four persons employed in direct care positions in a community-based agency that serves adults with mental retardation completed self-report questionnaires assessing relationships between social support and the adaptive outcomes of mood, perceived competence, and self-efficacy. Findings indicated that: (1) negative mood was negatively…
Descriptors: Adults, Attendants, Caregivers, Community Programs