Within an increasingly more competitive landscape, Higher Education Institutions (HEIs) are becoming more marketized and promotionalized. Brand building is becoming a strategic administrative goal, yet clear brand management models are lacking. This paper utilizes the Brand Flux Model™ to assist in tracking the fluxing nature or historical…

The changing demands of the 21st century--and the students growing up in it--are generating fundamental challenges to historical assumptions about what education looks like. The challenge today is to provide a deeper level of personalized learning to each and every student so that all can achieve mastery of the Common Core standards and other…

Institutions that have organized and centralized their data enjoy an obvious advantage in grappling with strategic planning and other issues. As the drumbeat for accountability, planning, and demonstrating effectiveness to internal and external stakeholders intensifies, the stature and importance of institutional research offices on most campuses…

Purpose: To challenge the deliberate strategy approach of the environmental management system (EMS) cycle, and offer a model based on both the practical reality experienced at Dalhousie University and emergent strategy theory. Also, to share some of the lessons learned in the 15 years of environmental management at Dalhousie University.…

Presents a general framework for financial modeling in college planning, and applies the model to a representative, small, liberal arts college. The model allows administrators to explore the financial consequences of curriculum, staffing, workload, average class size, scholarship, and enrollment decisions in terms of both short- and long-term…

Outlines a model of factors critical to establishing and maintaining sustainable competitive advantage for education-services enterprises in international markets. The model, which combines industrial economics, management theory, and services marketing, seeks to explain the strategic decision-making environment in which the education exporter…

Designed as a resource for individuals who plan, manage, support, and use information technology (IT) in community colleges, this paper presents a model for strategic planning, termed the "Learning Action Plan" model. Section 1 provides an introduction to strategic planning and the Learning Action Plan model. Section 2 describes the Learning…

Principles of program evaluation and strategic planning are discussed and applied to a case example of the Anne Arundel County (Maryland) Infants and Toddlers Program. This program contended with issues of increased referrals and enrollment, evolution from a child-centered to a family-centered paradigm, and change to community-based provision and…

In colleges and universities, only an objective, comprehensive approach to financial planning and management can be expected to result in long-term financial equilibrium, strong investment performance, and success in achieving institutional objectives. A model integrating strategic financial management techniques and a five-step prudent investment…

To increase student achievement, a Massachusetts school district used Appreciative Inquiry, a strengths-based approach to problem solving for strategic planning. The process asks: What does this organization do well, and what is our vision for the future. Cites activities that helped schools reach goals set in the process. (MLF)

Technologies can help overcome some human problems in strategic planning. Group Support Systems technology allows issues to be divorced from the people proposing them and allows debatelike discussion. Strategic Conferencing with a multiattribute value model supports shared understanding and provides modeled scenarios of consequences. Mental…

South Carolina adopted grade-level content standards in 1997 and required curriculum assessment in 1999. A model for implementation of these requirements is presented that includes rationale, definitions, a planning activity chart, and 10 elements of planning and implementation. A case study illustrates how one rural school district with limited…

This handbook is a guide to the complex process of library facility siting and location. It includes relevant research and professionals' siting experiences, as well as actual case studies of closures, openings, mergers, and relocations of library facilities. While the bulk of the volume provides practical information, the work also presents an…

This workbook develops basic strategic planning models and presents a step-by-step guide for those involved in a college or university's strategic planning process. The model contains 10 steps, from inception of the plan through the activities of review and revision after the strategic planning committee has completed its planning exercise and…

This paper addresses the problem of shaping new strategies in the face of current enrollment declines at many colleges and universities. It describes an approach that applies a long term planning model that can incorporate the short-term realities of lower enrollments and budget constraints with projections for new strategic initiatives. The paper…