"A Guide to Fundraising at Historically Black Colleges and Universities" is a comprehensive, research-based work that brings the best practices and expertise of seminal professionals to the larger Black college environment and beyond. Drawing on data-driven advice from interviews with successful Black college fundraisers and private sector…

Both routine monitoring reports and special studies contribute to effective fund-raising efforts and the provision of services to alumni of the Massachusetts Institute of Technology. A long-range strategy committee was established to determine market-research needs and approaches and to establish long-term alumni-relations priorities. The alumni…

The article outlines a procedure whereby the project manager (a speech-language pathologist) and the project director (an administrator in charge of special programs) in a Utah school district collaborated successfully to propose a staff development project which was funded. (Author/SW)

Describes Independent German Language School of Connecticut including founding of school, curriculum, staffing, help from German Language School Conference, and fundraising. Concludes increasing enrollment indicates Saturday school movement is filling gap in teaching German in U.S. and is necessary to promote an alternative method to further…

The experiences of three institutions (Oberlin College, Ohio; University of Nebraska; and St. Christopher's School, Virginia) illustrate how effective a carefully developed marketing scheme for planned giving can be. Staffing, budgets, average funds raised, and average deferred gifts are reported for each. (MSE)

Ideas that have helped the University of Richmond win corporation support are identified: develop impact statements; research each prospect; schedule corporate days on campus; plan executive information sessions on campus; give return for support; use one gift to increase others; extend pledge period; use team approach; and thank donors. (MLW)

The case statement ranks as the most important piece of literature in a fund-raising campaign. It describes the purpose, program, and financial needs of the institution. Ways to approach writing case statements are provided. (MLW)

Advocates the development of public service programs through administrative teamwork rather than through a "grantsmanship" office. Outlines the types of administrative leadership necessary for an effective resource development effort and relates them to the process followed at Lakeland College, Illinois. (AYC)

This document describes the processes involved in writing an effective user manual intended to give the reader a working knowledge of a computer program named FUND-RAISER. Written in UCSD PASCAL, FUND-RAISER was developed by the Winter Park Library Association to ease the record keeping and letter writing tasks involved in the association's annual…

Capital campaign strategies that helped rally support for seven community colleges are described. An attractive college profile, enthusiastic volunteers, effective training, community contacts, and high internal morale helped create good donor support. (MLW)

In developing programs for nontraditional alumni, aim for a series of targeted programs that play on the human need to belong, to be recognized, and to look good by association with success. The University of Missouri at Saint Louis' lunchtime meetings for business professionals is one such successful program. (MLW)

Some colleges and universities have found that alumni prefer to have ownership of their alumni association, and such a membership program can raise revenues for the institution while providing a valuable communication tool. A strong dues program can work well with an annual giving campaign. A variety of membership structures is possible. Details…

Emory University (Georgia) has advanced its fundraising by leveraging a $2 million challenge from the Coca-Cola Foundation. The school publicized the challenge, made the case for an added incentive to give, and integrated advancement functions to get greater results. Challenge grants can come from industry, foundations, and alumni; and careful…

The University of Wisconsin River Falls is a small, primarily undergraduate teaching institution with a limited history of grant support. In 1990 it created an office of grants and research, whose director found writing proposals with faculty to be an effective way to increase external funding. The methods, pitfalls, and results of this approach…

Varied approaches taken to bringing vitality to direct mail fundraising campaigns are described for 10 institutions: Northern Arizona University, Georgetown University (District of Columbia); Miami University (Ohio), Kansas University, Pennsylvania State University, St. Ignatius High School (Ohio); Metropolitan State University (Minnesota),…