ERIC - Search Results

Descriptor

Cluster Analysis	1
Community Colleges	1
Continuing Education	1
Course Selection (Students)	1
Institutional Research	1
Marketing	1
Models	1
Noncredit Courses	1
Population Distribution	1
Residential Patterns	1
Socioeconomic Influences	1
Socioeconomic Status	1
Student Interests	1
Student Recruitment	1
Two Year College Students	1
Two Year Colleges	1
More ▼

Source

Author

Boughan, Karl

Publication Type

Numerical/Quantitative Data	1
Reports - Research	1

Education Level

Audience

Researchers

Location

Laws, Policies, & Programs

Assessments and Surveys

What Works Clearinghouse Rating

Showing one result Save | Export

A Cluster Analysis of the 1985-1989 Non-Credit Student Body: Implementing Geo-Demographic Marketing at P.G.C.C., Part II. Market Analysis MA91-5.

Download full text

Boughan, Karl – 1991

In an effort to better market the college's programs and services, Prince George's Community College (PGCC), Maryland, has employed its own tracking system which utilizes a socioeconomic segmentation of their serviceable target population. This approach utilizes U.S. Census data grouping neighborhoods into natural socioeconomic, cultural, and…

Descriptors: Cluster Analysis, Community Colleges, Continuing Education, Course Selection (Students)