Research-based technologies for solving problems currently exist but are not being widely implemented. Although user variables, program effectiveness, and political considerations have been documented as correlates of implementation, general non-implementation of the technology still exists, due to a lack of methods. A technology of dissemination…

Reviews literature dealing with perceived reality in the television effects process from a construct validation perspective. Topics discussed include variables that influence the degree to which individuals perceive reality in televised messages, relationships with attribute variables, influence of reality perception on viewers' behavior and…

Data from two national surveys originally designed to measure public attitudes toward science and technology were examined to determine the relationships among several variable characteristics of the survey population and their attentiveness to local school politics. Survey respondents were divided into two groups: those who indicated they were…

Data from the Gallup Polls of Public Attitudes Toward Education, administered in 1974, 1977, 1980, and 1983, were re-analyzed using multivariate analysis methods. An attempt was made to determine what segments of the public demonstrated support or non-support for the public schools. Survey responses were available for over 1500 people for each…