This exploratory study of the effects of the new visual communications media imagery (e.g., video games, digital television, and computer graphics) on the visual perception process is designed to provide a theoretical framework for research, introduce appropriate research instruments for such study, and experiment with the application of biometric…

Fixed and moving-camera videotaped versions of a scene were shown to adult participants to test hypothesis that perspective changes produced by television camera movement provide viewers with information about the environment being viewed not available to viewers of fixed images. Moving-camera viewers better understood and remembered a scene's…

Purposes a semiotic model for analyzing messages of the cinematic medium in film and television, and demonstrates its applicability to the study of children's comprehension of these messages. Highlights include the effects of visual and temporal features on comprehension; film and photography; and cognitive-developmental factors in comprehension.…

To measure how the complexity of a television image affects the viewer's ability to identify or recognize visual details within the image, two coders rated the form complexity of 30 public service announcements, basing their evaluation on the familiarity of the images in the announcements, the rate at which they presented new information, and the…