"Marketing Folk Art" is a special section (pages 43-89) of this serial issue addressing the folklorists' role in developing marketing strategies to improve the lot of folk artists and protect their traditional forms of expression from commercial exploitation. The following six articles, introduced by Rosemary Joyce, focus on these…

This booklet is designed to help first-time car buyers determine if they can or should buy a car and how to get the most from their car-buying dollar. Leasing and renting options also are discussed. The booklet outlines the process of buying a new car, starting with a review of sizes, types, and features. This is followed by a rundown on showroom…

A discussion of the loss and maintenance of second language skills beyond the formal education process provides information about skill loss and a variety of strategies and suggestions for language skill maintenance. The book begins with an overview of the subject of language loss and maintenance (Jean Berko Gleason and Barbara Alexander Pan),…

This publication is intended as a resource guide for teachers, students, and librarians interested in Mexican American culture, and for groups wishing to conduct local community research using oral histories. The Mexican American Traditions in Nebraska project was designed to document and preserve the richness of Nebraska's Mexican culture. The…

This manual identifies the standard skills required of a work-ready, entry-level electronics technician. It provides a valuable resource for these groups: students considering careers as electronics technicians; for counselors, educators, and administrators; and for employers. An introduction discusses use of the standards and includes two lists…