
ERIC Number: EJ553588
Record Type: Journal
Publication Date: 1997
Pages: N/A
Abstractor: N/A
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ISSN: ISSN-0022-4405
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The Elaboration Likelihood Model: Implications for the Practice of School Psychology.
Petty, Richard E.; Heesacker, Martin; Hughes, Jan N.
Journal of School Psychology, v35 n2 p107-36 Sum 1997
Reviews a contemporary theory of attitude change, the Elaboration Likelihood Model (ELM) of persuasion, and addresses its relevance to school psychology. Claims that a key postulate of ELM is that attitude change results from thoughtful (central route) or nonthoughtful (peripheral route) processes. Illustrations of ELM's utility for school psychology are presented. (RJM)
Publication Type: Journal Articles; Reports - Research
Education Level: N/A
Audience: N/A
Language: English
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