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Reeves, Byron; Thorson, Esther – Communication Research: An International Quarterly, 1986
Summarizes results from a series of psychological experiments about how people process information from television and discusses the results in relation to six issues, including size of stimulus units and complexity of television stimuli. (DF)
Descriptors: Cognitive Processes, Information Processing, Memory, Television
Drew, Dan; Reeves, Byron – 1978
To test the assumptions that children's perceptions of a news program affect their learning and that their perceptions are in turn affected by age and program context, a study was undertaken involving 435 third through seventh graders. The specific independent and perceptual variables examined were: believability, liking the story and program,…
Descriptors: Age Differences, Behavioral Science Research, Childrens Television, Elementary Education