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| Voght, Geoffrey M., Ed. | 3 |
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| Collected Works - Proceedings | 3 |
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Download full textVoght, Geoffrey M., Ed. – 1983
Four papers presented at the conference on the applications of foreign languages and international studies to business focus on the use of German in international trade and the development of college German curricula for that purpose. The papers include the following: "Adding Business German to the German Curriculum: Obstacles, Strategies,…
Descriptors: Business Administration Education, Business Communication, College Second Language Programs, Curriculum Development
PDF pending restorationVoght, Geoffrey M., Ed. – 1984
Part VII of the proceedings contains five presentations. They are: "German for the Professions: Specialized German for Engineering and the Sciences" (Hannelore Lehr); "German for Business and Economics: A Three-Level Program at Georgetown University" (Barbara Z. Harding); "German for Business and Economics: Criteria for Selection of Specialized…
Descriptors: Advertising, Business Administration Education, College Second Language Programs, Course Descriptions
Voght, Geoffrey M., Ed. – 1984
Part III of the proceedings contains 12 presentations. They are: "The Role of Business Language in the Traditional Curriculum" (Michel Rocchi); "Foreign Languages for Business and the Professions Belong in the Liberal Arts" (Robert A. Kreiter); "How Much and How Far? Commercial French and the Student, Instructor, Administrator, and the Business…
Descriptors: Banking, Business Administration Education, College Second Language Programs, Cross Cultural Training
