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Direct linkWeerts, David J.; Ronca, Justin M. – International Journal of Educational Advancement, 2007
In the competitive marketplace of higher education, college and university alumni are increasingly called on to support their institutions in multiple ways: political advocacy, volunteerism, and charitable giving. Drawing on alumni survey data gathered from a large research extensive university, we employ a multinomial logistic regression model to…
Descriptors: Higher Education, Alumni, Donors, Volunteers
