Descriptor
| Enrollment Management | 1 |
| Internet | 1 |
| Marketing of Education | 1 |
| Student Recruitment | 1 |
Source
| Journal of College Admission | 1 |
Author
| Mentz, George | 1 |
| Whiteside, Richard | 1 |
Publication Type
| Journal Articles | 1 |
Education Level
Audience
Location
Laws, Policies, & Programs
Assessments and Surveys
What Works Clearinghouse Rating
Peer reviewedMentz, George; Whiteside, Richard – Journal of College Admission, 2003
After using online recruiting techniques, researching Internet marketing, and consulting companies regarding search engine ranking, the authors made many observations about the evolution of the Internet as a tool for educating students and targeting enrollment for new admission. Article presents recommendations for using Internet to promote online…
Descriptors: Enrollment Management, Internet, Marketing of Education, Student Recruitment
