In this study, we examine the role of AI-driven marketing in international student recruitment, focusing on how perceived usefulness, trust, and personalization influence decision-making. Grounded in the Technology Acceptance Model (TAM), the Trust-Based Decision-Making Model, and the Personalization--Privacy Paradox, we studied how AI-powered…

In the era of accelerating globalization, the necessity for multilingual education is increasingly prominent. This study investigates the effectiveness of the AI-based chatbot ChatGPT in multilingual teaching applications. This study employs a quasi-experimental research methodology to examine the experiences of 100 international students at a…

The emotional well-being of international undergraduates plays a critical role in their ability to adapt to the demands of online learning. Despite the relaxation of pandemic-related restrictions in China, many international students continue to choose online learning as their preferred mode of study. This study aimed to measure international…

The development of information and communication technologies has created limitless prospects for using augmented reality (AR) in various fields. Unfortunately, the multitasking nature of AR systems prevents learners from successfully reflecting and retaining knowledge. This study developed and designed a learning analytics dashboard (LAD) with…

To test the predictive power of the SSARC (stabilize, simplify, automatize, reconstruct, and complexify) model of pedagogic task sequencing in second language (L2) writing development, the present study explores the performance of written decision-making tasks with varied levels of cognitive complexity in a simple-to-complex sequence in comparison…