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Tamilla Triantoro; Tuvana Rua; Guido Lang – Information Systems Education Journal, 2025
This study explores the effectiveness of experiential learning in teaching generative AI to entrepreneurs and small business owners. The in-person training program, grounded in Kolb's Experiential Learning Theory, aimed to enhance participants' understanding, attitudes, and perceived benefits of AI adoption. Through a structured cycle of Concrete…
Descriptors: Artificial Intelligence, Entrepreneurship, Computer Software, Experiential Learning