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Noteworthiness of Sustainable Education in Higher Education: A Qualitative Study
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Khyati Manchanda; Nidhi Bhatia; Biswajita Parida – European Journal of Education, 2025
The study delves into the integration of sustainability concepts into management curricula and identifies strategies that business leaders can employ to enhance their environmental consciousness. The study delves deeper into the literature on sustainability education in management curricula, addressing the fundamentals, bringing about significant…
Descriptors: Teaching Methods, Sustainable Development, Management Development, Curriculum Development
Transformative Marketing Education: Drivers, Outcomes, and Research Agenda
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V. Kumar; Bharath Rajan; Vivek Garg – Journal of Marketing Education, 2025
The perseverance and agility to be transformative marketing educators have been identified to be critical for the future of marketing education. In developing this observation further, this study conceptualizes the transformative marketing education (TME) concept and defines it. Furthermore, adopting a management educational institution…
Descriptors: Marketing, Business Education, Transformative Learning, Teaching Methods