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Direct linkMariam Farid; Noha M. El-Bassiouny; Hagar Adib – International Journal of Educational Management, 2025
Purpose: Drawing from the literature on internationalization, higher education marketing and place branding, this paper aims to link the internationalization of higher education to country branding. It explores the impact of internationalization within the higher education system on Egypt's destination brand equity. This investigation offers…
Descriptors: Higher Education, Reputation, International Education, Learner Engagement
Seda Abacioglu; Büsra Ayan; Dragan Pamucar – Innovative Higher Education, 2025
This study investigates the evolving landscape of green universities by analyzing and comparing rankings from 2018 to 2022. It expands beyond the single score offered by the UI GreenMetric, employing Multi-Criteria Decision-Making (MCDM) techniques to evaluate universities from diverse perspectives. Focusing on the top 50 universities from 2022,…
Descriptors: Universities, Comparative Education, Comparative Analysis, Reputation
