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Corpus-Based Word Usage in Social Media Marketing and E-Commerce: Developing Word Lists and a Proposedly Designed Teaching
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Nipapat Pomat – Higher Education Studies, 2025
This study aims to explore the frequently used words in 41 research articles and 12 related books from 2000 to 2024 in the context of social media marketing and e-commerce, focusing on general words, academic words, and specialized words. The investigation also leads to an in-depth examination of collocation words using Antconc software's N-gram…
Descriptors: Language Usage, Social Media, Marketing, Internet