To understand what to improve in initial teacher education to better prepare teachers for their profession, we asked alumni (N = 93) from three Swedish initial teacher education programs, what in their education they thought had benefited them the most in preparing them for a teaching career, and what they thought was lacking given their…

Employers expect university graduates seeking entry-level marketing jobs to be well-versed in contemporary topics, such as sustainable development, digital marketing, big data, analytics, and the role of artificial intelligence (AI) in both traditional and contemporary marketing domains. Because many of today's cutting-edge technological advances…

This study aims to examine how to integrate generative AI (GenAI) into marketing education. We used the transformation mechanism within boundary crossing theory to explore how marketing professional insights can be utilized to prepare students for industry demands in the GenAI era. We analyze industry content and GenAI courses alongside 26…

This study contributes to team science and competency development by comparing demonstrated teamwork skills by engineering students participating in disciplinary and cross-disciplinary team projects. Teamwork skills are key competencies necessary to solve complex technical challenges in the workplace. Despite prior efforts to enhance these…

The rapid rise of artificial intelligence (AI) presents both challenges and opportunities for marketing educators. This paper outlines a transformative process undertaken by our department to integrate AI across the marketing curriculum. We detail a strategic shift from initial resistance to acceptance, resulting in the successful integration of…

In order to communicate effectively in the workplace, the professional translators, interpreters, communication, and public relations specialists make linguistic choices that help them achieve their goals. One way to teach them how to reach the appropriate linguistic decisions is through the discipline of Pragmatics. The originality of the present…

Artificial Intelligence (AI) integration in andragogical education offers significant enhancements to the learning experience for adult learners. By utilizing AI-powered platforms, instructors can provide personalized learning paths that adapt to the unique needs, interests, and goals of each individual. These systems can analyze performance data…

This study investigated the integration of 21st-century skills, specifically the 4C skills (critical thinking, communication, collaboration, and creativity), in English textbooks used in first-year nursing programs across seven universities in West Sumatra, Indonesia. The study employed a content analysis approach, combining quantitative and…

Research honours programs are traditionally used in Australian universities to build and evaluate research capacity in undergraduate health students. The effectiveness of such programs in achieving this in the current higher education landscape has not recently been explored. This mixed methods study examined 66 health research honours programs.…

This study created an all-English learning environment for teachers and students by integrating the theoretical framework of the University Competence Assessment Network common competency with the pedagogical method of English as a Medium of Instruction (EMI). The study targeted approximately 45 students, ranging from sophomore to senior, taking…