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McDonald, Ann – Visible Language, 2010
This study examines patterns of system failure (communication, typographic, material, economic, maintenance) and the resulting workarounds in signs that are intended to communicate frequently changing information in the built environment. The observed failures and workarounds in the communication of ephemeral data and the accompanying narratives…
Descriptors: Signs, Change, Adjustment (to Environment), Pattern Recognition
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Backhaus, Peter – Visible Language, 2007
This paper examines the prominence of written English on shop signs in Japan. Based on data from a larger empirical study into multilingual signs in Tokyo, the most common ways of using English and the roman alphabet on Japanese shops signs are identified. It is argued that the ambivalent nature of English loan words plays a key role in the ever…
Descriptors: Linguistic Borrowing, Alphabets, Multilingualism, English (Second Language)