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Leading Horses to Water during a Pandemic: Assuring Communication Learning for "Quants"
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Thomas Hall – International Journal for Business Education, 2024
Students attracted to quantitative disciplines of study can be reluctant to devote much attention to the critical task of communicating, and previous research (Hostager, 2018) has identified statistically significant differences in learning approaches by major among undergraduate business students. This paper presents results of learning assurance…
Descriptors: COVID-19, Pandemics, Writing Skills, Flipped Classroom
Examining Multimodal Community-Engaged Projects for Technical and Professional Communication: Motivation, Design, Technology, and Impact
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Tham, Jason; Jiang, Jialei – Journal of Technical Writing and Communication, 2023
This study examines the role of multimodality in facilitating service-learning goals. We report findings from qualitative interviews with 20 college instructors who have designed and facilitated multimodal community-engaged learning projects, identifying their motivations, goals, and the impact of these projects through reflections. Based on our…
Descriptors: College Faculty, Service Learning, Intermode Differences, Learning Modalities
Mobile or Not? Assessing the Instructional Value of Mobile Learning
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Nickerson, Catherine; Rapanta, Chrysi; Goby, Valerie Priscilla – Business and Professional Communication Quarterly, 2017
Our aim was to explore the influence of mobile learning on students' acquisition of conceptual knowledge of business communication, as well as on the development of their communication skills. We compared the performance of three groups of students according to the pedagogical approach that we used with them: a mobile learning group, a…
Descriptors: Electronic Learning, Instructional Effectiveness, Business Communication, Concept Teaching
What's the Best Course? Evidence from Alumni on the Value of Business Presentations Preparation
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Marcel, Mary – Journal of Education for Business, 2015
Developing effective presentation skills is a core competence skill for business communicators. Self-report data from a survey of 1,610 2- to 12-year business alumni show that 37.1% present monthly and 27.9% present weekly in their current positions. Alumni who completed a general public speaking course, or both managerial communication and a…
Descriptors: Alumni, Evidence, Business Administration Education, Educational Practices
Looking across the Divide: Analyzing Cross-Disciplinary Approaches for Teaching Business Communication
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Laster, Nicole M.; Russ, Travis L. – Business Communication Quarterly, 2010
This study elucidates pedagogical differences and similarities between the ways in which instructors from business and communication disciplines teach the introductory business communication course. During the spring of 2008, the authors surveyed 444 instructors teaching this course at colleges and universities across the United States. Their…
Descriptors: Business Communication, Teaching Methods, Interdisciplinary Approach, Introductory Courses
PowerPoint-Based Lectures in Business Education: An Empirical Investigation of Student-Perceived Novelty and Effectiveness
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Burke, Lisa A.; James, Karen E. – Business Communication Quarterly, 2008
The use of PowerPoint (PPT)-based lectures in business classes is prevalent, yet it remains empirically understudied in business education research. The authors investigate whether students in the contemporary business classroom view PPT as a novel stimulus and whether these perceptions of novelty are related to students' self-assessment of…
Descriptors: Business Education, Lecture Method, Multimedia Instruction, Multimedia Materials