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Download full textDiBenedetto, Catherine A.; Willis, Victoria C.; Barrick, R. Kirby – Journal of Agricultural Education, 2018
School-based agricultural education (SBAE) programs have become more diverse with the ever changing and growing agriculture industry. Agricultural education teachers are challenged with expanding their knowledge and competencies to effectively teach and design successful SBAE programs. Needs assessments aid in providing guidance for professional…
Descriptors: Agricultural Education, Agricultural Production, Program Design, Teacher Effectiveness
Direct linkFlannery, Teresa M. – CURRENTS, 2012
This article discusses the story behind American University's brand campaign. Colleagues and peers are asking how American University developed a brand strategy--"KNOW/WONK" campaign that launched in fall 2010--that's original, authentic, and representative of AU's distinctive personality. What they really want to know is how AU got it through the…
Descriptors: Expertise, Higher Education, Leadership, Program Descriptions
