The Mississippi Public Universities "Research Catalog" is mandated by the State through the University Research Center Act of 1988 (§ 37-141-17). The publication lists the funding amounts by the sources of funding and by the university disciplines receiving the funding. It is designed for use by state policy makers, the educational…

"What Will They Learn?"™ evaluates every four-year public university with a stated liberal arts mission as well as hundreds of private colleges and universities selected on the basis of size, mission, and regional representation. All schools in the "What Will Will They Learn"™ study are regionally-accredited, nonprofit…

Modern higher education includes student-consumers who shop for educational opportunities and institutions that actively market themselves. This study examined the marketing of faith-based institutions to determine how faith-related missions are reflected in the printed recruitment materials, Web sites, and admissions portals of the 112 member…

The university prospectus is supposed to be a forceful and pioneering text in promoting and marketing higher education. The present research will deal with the disparities in the frequencies of first and second person pronouns in online prospectuses in cross-cultural linguistics from marketing point of view. The research question is to which…

In the fiercely competitive, global job market, solid preparation in core skills matters a lot. Will college graduates write with the clarity, grace, and accuracy that employers (and everyone else) expect? Will they have the basic mathematical and scientific skills--regardless of their majors--that equip them to navigate an increasingly…

At a time when 87% of employers believe that our colleges must raise the quality of students' educations in order for the United States to remain competitive globally, and four in five Americans say they believe all graduates should have to take the key courses outlined in the study, few colleges require a real liberal arts education. "What…

What does it mean to be a college graduate? One knows about the time and ever-increasing amount of money that a diploma demands. But when it comes down to what matters--the skills and knowledge acquired--what does a college degree mean? That is the question the American Council of Trustees and Alumni (ACTA) answers in this book. Inside one will…

The four college years is the last important developmental period of a young person's life, and what happens then can and often does have substantial consequences. He can be awakened and fired up to develop himself and his talents, he can plod through largely untouched or unenlightened, he can be frustrated and turned off, he can transfer, or he…

The crisis in higher education is about more than money. It is about what one has been paying for, paying for dearly. The public, even in these hard times, supports higher education with its tax dollars. And families make huge sacrifices to send their sons and daughters to college. They deserve in return higher education that provides real…

This article reports the results of a quantitative and thematic content analysis of the organization of information literature in the "Library Quarterly" ("LQ") between its inception in 1931 and 2004. The majority of articles in this category were published in the first half of "LQ's" run. Prominent themes have included cataloging codes and the…