Purpose: The purpose of this study was to better understand K-12 district leaders' reasoning and processes for selecting and deploying EdTech instructional products, including which, if any, types of data are used to support decision-making. Design/methodology/approach: This multisite case study of educational technology (EdTech) decision-making…

Purpose: The purpose of this paper is to design a community-based social marketing (CBSM) campaign to foster sustainable behavior change in paper reduction, commingled recycling, and purchasing environmentally preferred products (EPP) with faculty and staff at Pacific University Oregon. Design/methodology/approach: A CBSM campaign was developed…

Purpose/Objectives: Nutrition information can be an important component of local wellness policies. There are very few studies regarding nutrition information at the point of selection (POS) in high schools. The purpose of this study was to investigate the effects of posting entree nutrition information at the POS in high schools nationwide.…

In today's economic climate, Americans must find creative ways to do more with less. School and university administrators are challenged with stretching budgets to compensate for the increased costs of construction, maintenance and operations. Furniture is a tempting place to save money. It is one of the last things put in place in a construction…

This dissertation studies consumer search behavior in markets where buyers have incomplete information about available goods, such as markets with many sellers or frequently changing prices. In these markets, consumers engage in costly search in order to collect information necessary for making a purchase. Our method of investigation combines…

This research project used Functional Measurement to examine how the brand name of consumer products impacts intended purchasing decisions. Thirty undergraduate students tested actual products from three different product categories (crayons, tissues, and tortilla chips). Each product category consisted of three different brands; one with high…

Taking the perspective of consumer socialization theory, this study examined the influences of different socialization agents on consumers' purchases of green products. A total of 224 surveys were distributed to students enrolled in a business-related course at a major university in the northeastern United States. The objectives were twofold. The…

Credit scores have a profound impact on home purchasing power and mortgage pricing, yet little is known about how credit scores influence households' residential location decisions. This study estimates the effects of credit scores on residential sorting behavior using a novel mortgage industry data set combining household demographic, credit, and…

Libraries are responding to customer preferences for electronic research materials through the acquisition and management of these products. Electronic resources have significantly different characteristics than print resources when it comes to technical services management. This paper addresses aspects of a corporate research library's evaluation…