The standards of educational information exchange are still firmly rooted in a Newtonian paradigm that emphasizes strict rules of information exchange. With the explosion of information since World War II, and especially its accessibility through the mechanism of the internet, this paradigm has become a barrier to effective exchanges of…

Purpose: This study evaluates the mediating roles of entertainment, perceived usefulness, and social media use on social information (content) and students' academic performance. Methodology: Primary data was collected from 445 students at King Khalid University in Saudi Arabia using the snowball sampling strategy was employed. For data analysis,…

A rapid increase of available information affects students' perception of any message and formation of priorities; the period of concentration on one subject is reduced; students prefer concise vivid visual images. Internet memes become a part of students' daily communication and broadcast today's cultural and information realities. The aim of the…