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The 2015 Enterprise Application Market in Higher Education: Customer Relationship Management Systems
Lang, Leah; Pirani, Judith A. – EDUCAUSE, 2016
Institutions face both challenges and opportunities in communicating with external constituent groups, from marketing new programs to attracting visitors and soliciting alumni. A college or university's tight-knit community of students, alums, and friends adds a special dimension to the higher education experience; bonds formed in college often…
Descriptors: Higher Education, Management Information Systems, Database Management Systems, Institutional Advancement
Plachkinova, Miloslava; Maurer, Chris – Journal of Information Systems Education, 2018
This case study follows the security breach that affected Target at the end of 2013 and resulted in the loss of financial data for over 70 million customers. The case provides an overview of the company and describes the reasons that led to one of the biggest security breaches in history. It offers a discussion on Target's vendor management…
Descriptors: Information Security, Information Systems, Case Method (Teaching Technique), Online Vendors
Witman, Paul D.; Njunge, Christopher – Information Systems Education Journal, 2016
Often, users of information systems (both automated and manual) must analyze those systems in a "black box" fashion, without being able to see the internals of how the system is supposed to work. In this case of business process outsourcing, an insurance industry customer encounters an ongoing stream of customer service issues, with both…
Descriptors: Outsourcing, Case Method (Teaching Technique), Information Systems, Systems Analysis