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Download full textYaseen, Maha S.; Sayyed, Sa'ida W.; Ibrahim, Hanan M. – Eurasian Journal of Applied Linguistics, 2022
This paper aims at exploring the different modes of persuasion used in English and Arabic advertisements that mainly address women. The research adopted a qualitative research design with the content analysis approach to prepare a study based on the modes like rhetoric, discourse analysis and persuasion strategies. The study hypothesized that…
Descriptors: Advertising, Persuasive Discourse, Periodicals, Arabic
Office of English Language Acquisition, US Department of Education, 2016
The Office of English Language Acquisition (OELA) has synthesized key data on English learners (ELs) into two-page PDF sheets, by topic, with graphics, plus key contacts. The topics for this report on English Learners (ELs) who are Asian or Pacific Islander include: (1) Top 10 Asian and Pacific Islander Languages Spoken Among ELs: SY 2013-14; (2)…
Descriptors: English Language Learners, Asians, Pacific Islanders, Statistical Data
