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Afton Fawn Ussery; Sofiya Petrova Dahman – College & Research Libraries, 2024
In the past five years, Delta State University's academic library has made significant efforts to develop sustainable outreach programs that support the LGBTQ+ (Lesbian, Gay, Bisexual, Transgender, Queer+) community. This program has increased the library's visibility and enhanced its image among its students, faculty, and staff. The article…
Descriptors: Outreach Programs, Academic Libraries, Library Services, Inclusion
Watson, Anne Marie – Public Services Quarterly, 2017
The Marketing column features essays about a variety of creative and innovative marketing strategies used to highlight collections or promote services in all types of libraries. Its purpose is to provide real examples of how libraries are using marketing and outreach techniques in interesting ways. This article describes the social media content…
Descriptors: Social Media, Outreach Programs, Institutional Advancement, Advertising
Chloe Gordon – Sage Research Methods Cases, 2016
This case study seeks to highlight the importance of implementation fidelity and how it was achieved in a programme evaluation study. This study was focused on the development, implementation and evaluation of an alcohol media literacy programme for Australian children. In a nutshell, the programme aimed to teach children to critically analyse…
Descriptors: Foreign Countries, Program Development, Program Implementation, Program Evaluation