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Direct linkLu, Chia-Chen – International Journal of Technology and Design Education, 2023
The incongruity-resolution model plays a key role in the cognitive mechanisms of perceived humour. This study employed the incongruity-resolution model to discuss humorous design techniques to help design novices and students understand the influence of various humorous design techniques on perceived humour. First, 260 humorous products currently…
Descriptors: Humor, Design, Cognitive Processes, Graduate Students
